GROHE Blue_woman in kitchen

GROHE Blue: Magnesium Filter

From tap to table: Delicious water enjoyment with the new GROHE Blue Magnesium and Zinc filter

  • The new filter enhances the aroma of water, tea, and coffee

  • For mineralized water with magnesium and zinc

  • No bottles needed: The GROHE Blue water system enables a sustainable lifestyle

 

Düsseldorf, March 16 2021 – In recent years there has been a huge shift in consumers’ minds regarding their own well-being: They want to take active control of what is good for their body, mind, and soul. Adequate hydration with at least two liters of water per day is particularly important to maintain normal physical and cognitive functions. Here GROHE Blue comes into play: The water system offers a sustainable solution for those who are conscious of their need for sufficient hydration: With GROHE Blue, fresh water is always at hand as the water system provides filtered, chilled, still, or sparkling water directly from the kitchen tap, making bottled water unnecessary.

The new Magnesium and Zinc filter for GROHE Blue adds up to 35mg of magnesium and 3mg zinc per liter of water. The German Nutrition Society (‘Deutsche Gesellschaft für Ernährung’) recommends a daily intake of 300-400mg of magnesium and 8-14mg of zinc, depending on age and gender. The filter can thus be a good additional source of minerals besides the regular mineral intake through food.

What are the benefits of magnesium and zinc? While magnesium improves the taste of drinking water and supports a normal muscle and nerve system, zinc supports the immune system. State-of-the-art carbon filter technology captures any impurities that can impair taste, like e.g. chlor. 

Contact

Sarah Bagherzadegan
Sarah Bagherzadegan

Sarah Bagherzadegan

Leader, Brand Communications, LIXIL EMENA

+49 211/9130 3030